Technology has a role in society of making life better, and while it does this it’s still an inconveinence to use. A whole set structure of systems and languages need to be adopted for someone to begin to use the technology. As a child my camera was point and click, now I’ve got a multitude of buttons and settings I need to navigate to take a photo. Technology is suppose to link the user with the required result as efficiently as possible, but we can never escape the fact that …

While trying to avoid any unconstructive bashing of Myspace (I want to make valid points here not just have an unfair rant), it’s quite hard to articulate just how much of an epic fail I think the new logo really is. To avoid the easy rant, I’ve listed below the reasons why I feel disappointed in the new design, but just in case you don’t get to the bottom, I should point out I’ve not given up hope for them just yet.
Old logo:

New logo:

1. It’s vacated – The logo instantly …

The Wilderness Downtown by Chris Milk is in my opinion one of the most interesting creative developments from the world of Digital this year. It’s a fantastic example of what can be achieved by the passionate resistance, who are fighting against the juggernauts like Chris Anderson for the belief that browsers do still very much have a future with the web.
In short, it’s an interactive browser based music video for the song ‘We Used to Wait’ by Arcade Fire -  nothing new there, but there’s no Flash buttons to toggle …

Malcolm Colmes pointed out yesterday the slight update to Google Instant which allowed the use of keyboard shortcuts. After hitting return, a user can navigate the results by pressing the up and down keys. With the PPC ads at the top and highlighted first, this means many more users may click through on the paid for ad rather than the organic listings.
This could prove a problem for many advertisers who bid on their own brand terms. While the benefits of this strategy included reiterating the message from the organic listing …

Back in 2006 I took part in a student competition to produce a piece of work for the NSPCC which would encourage men not to treat child abuse as a taboo subject, which often only added to the harm.
Peer pressure coupled with historical indoctrinating as to what it means to ‘be a man’ was to blame for a lot of men being reluctant to talk about their experiences, and reluctant to engage others with opening up about theirs. Reaching this audience would be very difficult, as the whole problem is …

It’s a really beautiful new ad from Mother for Ikea, and it works very simply by positioning the Ikea products from the curious and comfort-inducing point of view of a cat.
Ikea’s no newbie to being open-minded though, and at the end of last year they uploaded photos of the showrooms to Facebook, and allowed friends of Ikea to win the pieces of furniture by tagging themselves on it first.
So it’s not surprising that the Herding Cats ad is only part of a bigger integrated campaign including another competition and further …

I think it’s a bit early to speculate how Google Instant will affect user behaviour, and there’s certainly a lot of buzz that it could fall out of favour like so many other recent Google endeavours, but could Google Instant stupefy search? I don’t mean in the same sense as auto-spelling corrections, but couldn’t users decide to just settle for semi-relevant results instead of seeing their actual search query all the way through?
Take for example the VisitCalifornia.co.uk PPC ads. In the past, users searching purely for ‘California’ were served a …

Chatroulette has been going strong since February this year, and while a few brands have dabbled with the tool over the past few months there hadn’t really been too many significant forays. After the Last Exorcism film campaign was reported on Mashable however, I felt it was maybe time to have a look back at some of the best that have came out over the past 6 months.
5. Dr Pepper

April Fools Day 2010, and a hot cheerleader promises a dance if the viewer performs embarrassing tasks. Only, the dance they …

The Boohbah Zone is without a doubt the funnest Flash based site I’ve ever seen. I’ve got no idea what the hell it’s about, and it certainly doesn’t seem to have any ultimate goal such as showing off developer skill’s or promoting a corporate product – it’s just plain stupid fun.
The site is entirely audio and visual based, and has a bunch of random sub-games with no instructions. You might work out the objection of the sub-game, or you might decide in the end that actually there’s no objection, and …

Didn’t command prompt computing die with the birth of Windows like, in the 80′s even before ‘the Internet’ was a word in our vocabulary? So why does such a huge portion of what we do on our computers start with us typing a location command to pull code from someone’s server?
It seems crazy that so many tasks we do with a computer need to be filtered through a middle-man; if I want to write a document I use Word, if I want to make a chart I use Excel, but …